Gorilla Marketing Blog

Custom printing enhances a basic garment and turns it into something attractive, eye-catching, and even hilarious. If you've ever stopped to ponder how all those images and sayings get on printed t-shirts, this rundown will get you up to speed. The most common way to decorate a t-shirt is screen printing, a complex process that leads to a beautiful result. Because we're familiar with a wide range of printing options, Gorilla Marketing can advise you what might be best suited to your project and budget.

The truth is, trade show giveaways have great potential rewards - if you choose the right item. They also have some risks if you're not careful. Here's the good, bad, and ugly of trade show swag.

Here's the skinny on the basic features that distinguish one polo from another. Different fabric textures include jersey, interlock and mesh. Most polo shirts are a solid color from collar to hem. In a color-block sport shirt, panels of different colors combine into one garment. Major brands like adidas, Champion, Hanes, Izod, and Nike have retail recognition and may have a higher perceived value for the prestige factor. The most common decoration method for sport shirts is embroidery. Embroidery is elegant and polished, making the polo both classic and classy.

We were super excited to see this new study from the Advertising Specialty Institute, a promo product trade organization that does research on industry trends. The study was chock full of valuable information about what kinds of swag people like and how they use that swag as they go about their daily lives.

Threadless is one of our favorite graphic tee retailers, and we often look to them for inspiration on promo tee projects. They've definitely inspired us with their "Good Shirts" initiative, which takes an innovative twist on fundraising. With a little creativity, any nonprofit can start a project like this. What can you do with $10, $20, $50, even $100? What are the costs of the services you provide?

Here are some of the key features that distinguish one t-shirt from another. Fabric makeup, cotton thread, weight, and eco-friendly features all make a t-shirt unique. We love our basic, budget t-shirts and think they're great for lots of promotional projects. But sometimes you want to give something exceptional. Maybe you want to really impress a client or communicate how much you value an employee. Perhaps you're trying to create a shirt that will be worn again and again, and know that retail quality is a must for maximizing impressions. If your brand is high-end, only a high-end t-shirt will do. Contact us today and we'll help you select the perfect screen printed t-shirt for your promotional project.

Breast Cancer Awareness Month, which is traditionally commemorated in October. Pink ribbons were first used to symbolize the breast cancer cause in 1991. Since then, pink - traditionally a feminine color associated with hope and positivity - has become the recognized hue for breast cancer awareness. We offer lots of great gifts for donors, and because they'll be used frequently, they're very effective at keeping the awareness message on people's minds.

Everyone in our industry is sharing the same headache right now: rising, fluctuating t-shirt prices. Why is this happening? First of all, demand is up - way up. Second, supply is down. Unfavorable weather in the world's big cotton producers shrunk the harvests. Our advice? Take this as an opportunity to focus on what matters: ROI.

T-shirts printed with your logo, brand, image, or message are among the most popular items in the promotional products industry. Let us guide you to t-shirt success with these ten tips for taking your promotional tee to the next level. With these tips in your repertoire, we know you're ready to launch a graphic tee revolution.