Gorilla Marketing Blog

We were super excited to see this new study from the Advertising Specialty Institute, a promo product trade organization that does research on industry trends. The study was chock full of valuable information about what kinds of swag people like and how they use that swag as they go about their daily lives.

Promotional tote bags are a favorite for trade shows and conferences. They're getting even more attention thanks to new eco-friendly tote bags designed for grocery shopping, which help our environment and your brand at the same time. Contact us and we can help you navigate the options and choose the eco-friendly tote that's right for your promotion.

The ultimate compact and portable data storage is the USB flash drive. Because this tech item is practical and convenient, it's been a top promotional product for some time now. For a unique spin on the item, we suggest a custom flash drive. Instead of laser-engraving or screening your logo on a standard USB drive body, you can dream up something brand new and completely custom. The branding and marketing benefits of a custom flash drive are numerous.

Threadless is one of our favorite graphic tee retailers, and we often look to them for inspiration on promo tee projects. They've definitely inspired us with their "Good Shirts" initiative, which takes an innovative twist on fundraising. With a little creativity, any nonprofit can start a project like this. What can you do with $10, $20, $50, even $100? What are the costs of the services you provide?

As much as marketers and advertisers talk to consumers, they know that what really counts is how much consumers talk about their brand and branding. But are these conversations happening on social media sites? Digital is great (heck, we love Facebook and Twitter), but for real-world conversations, real-world items can't be beat.

Here are some of the key features that distinguish one t-shirt from another. Fabric makeup, cotton thread, weight, and eco-friendly features all make a t-shirt unique. We love our basic, budget t-shirts and think they're great for lots of promotional projects. But sometimes you want to give something exceptional. Maybe you want to really impress a client or communicate how much you value an employee. Perhaps you're trying to create a shirt that will be worn again and again, and know that retail quality is a must for maximizing impressions. If your brand is high-end, only a high-end t-shirt will do. Contact us today and we'll help you select the perfect screen printed t-shirt for your promotional project.

When choosing a tote bag, backpack, or shopping tote, your fabric choice affects the look and feel of your bag, and also the price. One of our top manufacturers has just published a handy guide to commonly-used materials for promotional bags. Remember that at Gorilla Marketing, you'll get End-Quantity Pricing on Norwood bags of any material.

Breast Cancer Awareness Month, which is traditionally commemorated in October. Pink ribbons were first used to symbolize the breast cancer cause in 1991. Since then, pink - traditionally a feminine color associated with hope and positivity - has become the recognized hue for breast cancer awareness. We offer lots of great gifts for donors, and because they'll be used frequently, they're very effective at keeping the awareness message on people's minds.

Corporate holiday gift giving has been a tradition for decades, and no gift is more traditional than food. From fruit baskets to cookie assortments to full-size ready-to-eat hams, sending a food gift for the holidays shows how much you value your professional relationship. Here are the top 5 things to keep in mind when choosing holiday food gifts for your clients and colleagues.

Tradeshows are all about the swag -- but what happens when the swag-makers themselves have a tradeshow? Don't attempt this at home: We're professionals! Last week, Gorilla Marketing came, saw, and conquered a regional ad specialty tradeshow and made out like bandits. We got loaded down with freebies, of course, but the most exciting thing was the info. We saw all the newest products making a splash in the industry. 

When businesses go shopping for sports-themed gifts and equipment giveaways, custom soccer balls may be the ideal choice. Custom soccer balls offer a great way for companies to capitalize on the popularity of soccer and represent an ideal giveaway for soccer clubs and teams. Check out custom soccer ball descriptions and photos to get ideas for your next promotion.

Everyone in our industry is sharing the same headache right now: rising, fluctuating t-shirt prices. Why is this happening? First of all, demand is up - way up. Second, supply is down. Unfavorable weather in the world's big cotton producers shrunk the harvests. Our advice? Take this as an opportunity to focus on what matters: ROI.